Tariffs, regulation and technology shift every year. We build lead generation and digital strategy that moves with it, for suppliers, installers and cleantech.
Energy is a market of momentum: whoever is visible at the right moment when a household or business wants to switch, wins the customer.
A price rise, a new subsidy or a broken boiler: demand for solar panels, heat pumps, EV chargers or a new energy contract peaks unpredictably. With Google Ads we catch that intent in the moment, and with Meta Ads and programmatic we build demand before the peak.
For installers we steer on local, qualified requests; for suppliers on switchers with the right value.
Volume without quality drowns a sales team. We measure into the CRM and optimise on requests that actually lead to an installation or contract, by region, product and subsidy. The cost per qualified lead stays manageable as you scale.
In a heavily regulated sector we keep measurement GDPR-compliant with server-side analytics, and build organic authority with SEO & GEO.
| Region | Requests | Site visits | Installed |
|---|---|---|---|
| Flanders | 640 | 210 | 88 |
| Wallonia | 380 | 140 | 62 |
| Brussels | 190 | 62 | 21 |
Capture intent on subsidies, prices and products, locally.
More → 02Build demand and convince switchers with imagery.
More → 03Reach at scale before the demand peak, with grip.
More → 04GDPR-compliant measurement into the CRM, by region.
More → 05Found on the questions around saving and going green.
More → 06Technology and savings brought clearly into view.
More →Part of ClickTrust Group. We walk you through results per account in the strategy call, measurement method included.
Suppliers, installers and cleantech companies: solar panels, heat pumps, EV chargers or energy contracts. For installers we steer on local, qualified requests by region and product. For suppliers, on switchers with the right value, measured into the CRM. The model differs, the measurement discipline doesn't: numbers on the table every quarter.
Energy demand peaks unpredictably: a price rise, a new subsidy, a broken boiler. With Google Ads we catch that intent in the moment, with budget that moves with search volume. With Meta Ads and programmatic we build demand before the peak, so you are visible when a household or business wants to switch, not afterwards.
Then we measure on quality, not volume. We link the campaigns to your CRM and optimise on requests that actually lead to a site visit, installation or contract, by region and product. If the planning fills up, we scale back or shift budget to regions with capacity. That keeps the cost per qualified lead manageable while you grow.
Through server-side analytics and consent mode: without consent nothing leaves, with consent we measure into the CRM, by region and product. Data passes through your own server, not straight to the ad platforms. That way you combine growth with a measurement setup that passes the audit, even when subsidies and regulation shift again.